Private Label Rights Product Setup Training

with Edmund Loh & Team

In this training, I show you how to get started with the Private Label Rights (PLR) product you've purchased and how to edit, rebrand and set it up - step by step!

While I recognize there are experienced users among our Customers, this training is designed with the assumption that you're totally new to this. (And even then, you might pick up some cool information gems along the way!)

That said, we do our best to be as straight to the point as possible while sharing with you what you need to do to get going.

We use our own PLR product as the main example, though you will find the steps are almost applicable to most other PLR content out there.

Step 1: Get A Domain Name

Like every other Internet Marketer, you're going to need a website. And a website has 2 parts to it: Domain Name and Web Host. Let's get a domain name first.

If you're an absolute beginner, a domain name is basically your website address a.k.a. your dot com (or any other extension)

We've been using NameCheap for years and have dozens of domains with them. It's only $10+ a year so it's pretty inexpensive.

Get Your Domain Name at NameCheap

Some Domain Name Tips:

1. Keep it within 2 to 3 words, 4 words max.

2. Avoid using hyphens and numbers.

3. It's easy to mention verbally.

4. If you're not sure what name to get, get your own name! (provided it is available) Understandably, .com is becoming a premium nowadays so if you can get yourownname.com that'd be great.

5. .com is a first choice, otherwise you can settle for .net and .co (but avoid using obscure extensions like .xyz because yuck...)

6. Google "namecheap coupon [month] [year]" and find the latest coupon code that can help you save a bit.

Step 2: Get A Web Hosting Account

After getting a domain name, you'll need a web hosting account next.

I've used a lot of web host services throughout my career, and jumped from one web host to another every few years.

We're happy campers with KnownHost, and their support is amazingly fast and helpful (usually within minutes!)

We have a Dedicated Server and VPS with them, though for absolute beginners you can make do with a Shared Hosting or Reseller option. And if you plan to have more websites, you can just upgrade later. Prices are rather affordable and competitive.

Get Your KnownHost Account Here

After getting this web host, you need to connect to your domain name.

Step 3A: Sign Up For Payment Processor

There are various payment processors, but for absolute beginners you should definitely have a PayPal account to send and receive payments.

Here's How To Open A PayPal Business Account FREE:

*** OPTIONAL BUT HIGHLY RECOMMENDED ***

Open A Stripe Account FREE

In as popular PayPal is, you'll be missing out on sales if you're not accepting credit card payments. You can sign up for a FREE account with Stripe for this reason, however it's not available to every country so it depends.

You are expected to submit documents about yourself and your company to verify your identity (just as with most modern payment processors today) so heads up.

Step 3B: Sign Up For Marketplace Account

In the most basic way, you can start accepting payments with PayPal because with it, you can create buy buttons and put on your sales page (which will be shown in a later step)

But if you want to structure your own sales funnel, be able to recruit affiliates, integrate with more than one payment processor (like above), integrate with autoresponder, and have a bit more exposure for your product, strongly consider signing up for marketplaces like JVZoo and WarriorPlus.

You don't have to put your product on every single platform; just choosing one will do.

Sign Up For A JVZoo Account FREE

(they take 5% transaction fee per sale)

Sign Up For A WarriorPlus Account FREE

(similarly, they charge 4.9% + $0.10 transaction fee, rates can be lower depending on your sales volume)

Step 4A : How To Edit The Sales Page & Thank You Page In HTML

Most of the time, you will find the pages to be in HTML format. You will need a HTML Editor to open and edit these Pages.

HTML Editor

Adobe Dreamweaver

MS FrontPage - free download

Step 4B : How To Edit The Sales Page & Thank You Page In WordPress (OptimizePress)

That said, nowadays marketers use page builders to create their marketing pages such as sales pages, landing pages, download pages, etc. which makes HTML grow obsolete.

At the same time, because of the abundance of page builders out there, there is no way to create a page format for every one of them, thus you're still normally given HTML or Word version pages.

So if you're going to use page builders, you're expected to copy paste the contents of these HTML pages into your page builder.

Get Your OptimizePress Page Builder Here (Requires WordPress)

If You Use WordPress...

I highly recommend OptimizePress. More than 90% of our pages are built on this wordpress plugin and theme (such as the one you're seeing now) and I've been using them since 2013!

Their support is great, the page builder is updated regularly to remain relevant with the times and bugs are minimal.

You can start with the most standard option if you're using this on only 1 website; consider the other options if you have more than one domain name.

Step 5: How To Add A Buy Button (PayPal)

Be sure that you have already opened a PayPal account and that it is BUSINESS type, so you can have access to the Merchant Tools to create buy buttons.

If it's not yet, you can just upgrade to "Business" account at no extra cost.

Step 6: How To Upload To Your Web Hosting

If you are using HTML pages, you need an FTP (File Transfer Protocol) program to upload your files to your web hosting account. FTP programs can be downloaded and used FREE.

Step 7: Sign Up For Autoresponder Account With Aweber

Having a sales page up and running is cool, but it's not enough just having that. Often times, you're expected to collect email addresses first so you can build an opt-in mailing list. Which makes sense, because if you do paid traffic you want to make sure you maximize your follow-ups and conversions, and what better way than to do email marketing!

Sign Up For Aweber Autoresponder

I've been using Aweber for years, and highly recommend them. It's as time tested as it can get. Plus as of the time of this writing, you can start with a FREE account with them instead of a trial!

However this limits your usage to 1 list, 500 subscribers and 3,000 emails per month.

You can start first and upgrade later ($20 a month, then incremental as you increase your list size). When your list grows, you're going to be making sales from your products and/or affiliate marketing anyway so the monthly cost will become negligible.

Step 8: How To Setup Your Landing Page

Most Private Label Rights packages come with a ready made Landing Page (or if not, you can easily make one of your own)

Here is how to create your List on Aweber, create the web form, then embed it to the Landing Page.

Step 9: Editing And Rebranding The Product

You're probably wondering why the customization and personalization of the product is among the final steps.

This might seem counter-intuitive, but I deliberately arrange the steps as such so you get set up FIRST and going.

Later, you can take your time to customize and edit your Private Label product. Depending on the level of personalization, it can take a few hours to a day, and for some slower people they can take longer.

But accomplishing Steps 1 to 8 can be done within 1 to a few hours (even if you're slow or entirely new) this is also pretty much how we work. We set up first, get going, and improve along the way later 🙂

 

Downloads

  • icon
    How To Brand And Set Up Your PLR Product

    New Tutorial Added! This is a written guide for anyone who wants to be able to rebrand their E-Book content and customize it easily.

    The steps are highlighted and accompanied by screen shots.

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